- Previous Article: Pac-Man Championship Edition arrives on iPhone
- Next Article: Where’s Wally? He’s hiding on iPhone
Ovi store enjoying 1m downloads a day
Dec 10th 2009 at 14:08 by Stuart Dredge
Nokia's Ovi Store is currently generating nearly one million downloads a day, according to George Linardos, the company's VP of Product, Media. However, the company has already been working on a completely rebuilt version of the store, which is due to be launched next year.
“We're doing just under one million downloads a day, and our download numbers are growing 100% month-on-month,” said Linardos, at a roundtable event in London to discuss the company's app strategy with journalists.
However, he also said that the current iteration of the Ovi Store has always been intended as a stopgap measure, designed originally to consolidate Nokia's various content distribution initiatives – Download, MOSH and WidSets.
“All the while there's been this new platform being built in the background, which we'll be talking about in the next couple of months and launching in the Spring with what we're calling 2.0,” said Linardos.
“It's being built from scratch with a few legacy components, which will be phased out over the course of 2.1 and 2.2. So it'll probably be about 75% from scratch, and three or four months after that it will be 100%.”
Ovi Store 2.0's key improvements will focus on speed, user interface and reliability. Stand by for a full report on the conversation with Linardos later today.
Story originally published on ME
Bill Scott
Dec 10th 2009 | 17:36
It's great to see Nokia doing well. In order to evaluate the download volume of an App Store accurately, it's important to ask whether the downloads are apps, or whether the numbers include apps combined with ringtones, wallpapers, music downloads, and other high traffic content. Apple, GetJar, Blackberry app world, Android Market, and most others measure themselves on app downloads, simply because the technical process of matching phones to the right versions, downloading large app files over shaky carrier networks, getting the app to install, run, register, and work, is a much more complex process than downloading a ringtone or a wall paper. The public may not get this, but anyone who works in mobile does get it. For example, GetJar has well over 1m downloads/day, and they are all apps.
kasey farrar
Dec 11th 2009 | 04:27
@Bill, its kasey from Nokia. This is total downloads including all types of content items.
@Stuart, remember references to 2.0, 2.1 and 2.2 are purely internal milestones for Ovi Store as it continues to evolve through multiple iterations.
Greg
Jan 10th 2010 | 06:11
Thanks for that Kasey, interesting if you give us an approximate percentage of downloads that were games
Leave a Comment
- Related News
- Latest News
288 vacancies
- Browse Categories
- Account Management (3)
- Animators (12)
- Artists (65)
- Audio/Music (2)
- Business Development (8)
- Designer (6)
- Developer (16)
- Engineer (28)
- Finance (7)
- Games/Level Designers (11)
- Graphics (3)
- Localisation (11)
- Localisation/QA (15)
- Management (5)
- Marketing (7)
- Online Architect (2)
- Producers (9)
- Product/Brand Managers (5)
- Production (2)
- Programmers (67)
- Public Relations (3)
- Quality Assurance (16)
- Sales (7)
3 comments