- Previous Article: Interview: Eiconic – part 2
- Next Article: World of Goo heading to iPhone
Ngmoco laments iPhone piracy
Oct 13th 2009 at 15:03 by Stuart O'Brien
Ngmoco VP Alan Yu has been giving insight into the iPhone games publishing business at GDC Shanghai and one of the more alarming stats he offered up is that Ngmoco's iPhone games suffer a 50-90 per cent piracy rate in the first of release.
Gamasutra reports that there were plenty of other insights in Yu's presentation too.
He asserted that average iPhone game price points are falling over time ($2.27 for the Top 100 in 3Q09 compared to $2.47 in 2Q09), that $10 won't be a major price point, and that word of mouth is the biggest sales driver.
Yu ventured that the answer to falling price points could be found in in-app micropayments - Ngmoco's upcoming shooter Eliminate charges players for energy upgrades.
Story originally published on Mobile Entertainment
- Related News
- Latest News
288 vacancies
- Browse Categories
- Account Management (3)
- Animators (12)
- Artists (65)
- Audio/Music (2)
- Business Development (8)
- Designer (6)
- Developer (16)
- Engineer (28)
- Finance (7)
- Games/Level Designers (11)
- Graphics (3)
- Localisation (11)
- Localisation/QA (15)
- Management (5)
- Marketing (7)
- Online Architect (2)
- Producers (9)
- Product/Brand Managers (5)
- Production (2)
- Programmers (67)
- Public Relations (3)
- Quality Assurance (16)
- Sales (7)
Be first to comment