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itsmy bolsters mobile social networking offering
Jul 22nd 2009 at 15:49 by Will Freeman

Pure mobile social network istmy has substantially upgraded its feature-set, and now offers a range of new functions, including social gaming and easy handling of multiple social presences.
The personal mobile profile pages of itsmy.com members can now be decorated with 'mood sets', and a range of virtual gifts have also been made available.
Jukka Saarelainen, CTO of itsmy, enthused: “Our technology and platform allow us to give all users a great mobile social experience, independent from their mobile handset. People with older handsets can easily play mobile games with smartphone owners. This is the best way to guarantee that everybody has fun.”
“Mobile social media usage has reached a new level of sophistication," said itsmy COO Sabine Irrgang, COO. "We are constantly working on being one step ahead of the usual offers with brand-new features and functionalities and especially with captivating multiplayer games you can play anytime and everywhere. And our users love it!”
“For all the users with many social media presences the updates on their whereabouts are now quick and easy: a status update on your personal profile page on m.itsmy.com now automatically updates a lot of your other community pages via Twitter," added company CEO Antonio Vince Staybl.
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