Mastertronic reveals new indie label

The new label is designed specifically to bring independently developed titles to a wider retail audience. The first game in the range will be award-winning puzzler World of Goo.

“We have always wanted to work more closely with developers and we believe we can add real value to indie games by getting them in front of a mainstream retail audience and shouting from the rooftops about the fruits of their considerable labour,” Mastertronic MD Andy Payne stated.

“With the many and varied PC games offerings out there, casual or otherwise, there is a place for great games that have been produced on a lower budget than normal by small development teams. Every other creative art has indies, indeed the games industry grew out of indie pioneers, so it is about time we helped them get back to where they belong.

“Great Indie Games is a vehicle to make this happen and I am proud to be representing this talent. We are on the look out for more indie developed games so any developers who want their game sold at retail should get in touch with us.”

World of Goo will be released in the UK, Ireland, Australia and the Nordic region in early July and will cost £14.99.