Nintendo: DS market is not saturated

“Some say the market for the DS is saturated, but I disagree,” he told Daily Yomiuri Online. “In Japan, a country with a population of 127 million, we've sold 23 million DS units.

“The United States is inhabited by over 300 million people, and there are more than 490 million people in the European Union. Sales of the product could grow further in foreign countries considering their populations.

“The number of people playing games is rapidly increasing in Europe, where the penetration of games had been slow. In Germany, bookstores have opened Nintendo sections and Wii software has sold well. I'd also like to focus on emerging markets such as Russia and India.”

Source: CVG