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EA financial results bode poorly for casual
Dec 10th 2008 at 11:48 by Ben Parfitt

US games publisher EA has warned that its Q4 and fiscal year revenue and earnings are likely to be lower than previously forecast by the firm – and the subsequent announcement that EA’s 2009 SKU range is to be reduced could lead to some casual projects being cancelled.
EA CFO Eric Brown stated in an investor conference call that the firm’s reductions are likely to hit its ‘traditional’ and casual offerings hardest, with EA’s sports portfolio likely to remain largely unaffected.
John Riccitiello, EA’s CEO, also expanded on Sports boss Peter Moore’s recent comments concerning the challenges the company still faces in capitalising on the popularity of Wii.
“We have a number of titles that are performing well on the Wii but there's no question that having the lead platform be a platform with two thirds of the unit sales occurring to the first-party owner is a really unusual thing. We haven't seen that since prior to the PlayStation 1.
“For those who sell console games, that's a challenge and something we have to contend with. We don't think Nintendo's a new factor there.”
Source: Gamasutra
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