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The final instalment in our series of profiles looking at the business models available to those in the casual games market, we look at the hotly-tipped microtransaction business.

The penultimate instalment in our series of profiles looking at each business model available to those in the casual games market looks at mobile games.

The sixth instalment in our series of profiles looking at each business model available to those in the casual games market looks at subscriptions to casual games services.

In the fifth instalment in our series of profiles looking at each business model available to those in the casual games market, we look at skill-based gaming and cash prize casual games.

In the fourth in our series of profiles looking at each business model available to those in the casual games market, we look at the tried and tested ‘try before you buy’ method.

In the third in our series of eight profiles looking at each business model available to those in the casual games market, we look at advergames.

In the second in our series of eight profiles for each business model available to those in the casual games market, we look at one of the games industry’s newest frontiers: advertising-supported games.

In this thorough timeline we chart the history of casual gaming, from its earliest beginnings thousands of years before the words ‘casual game’ would be muttered right up to the arrival of groups like the Casual Games Association. And guess what? It turns out your mum’s urge to play games didn’t start with Peggle…

Intent Media’s first games launch in eight years is here to serve one of the most criminally under-represented sectors in the modern industry. If you sell, create, publish or host casual games, this is the site you’ll need to read, day-in, day-out.

The most misleading term since friendly fire, ‘casual games’ are a billion dollar business, seriously loved by millions worldwide. In this feature, we look at how leisurely digital pastimes have become a boom industry.

Just getting started in the world of casual games? Our guide to the lingo shows that casual games themselves are accessible, but the business has its own language.